Worked example
The practice that could not answer at seven
A single-site practice losing new patients to the second name on the list. Same inputs as the model quoted on the homepage.
This is a model, not a client result. Every input below is stated and every step of the arithmetic is shown, so the figure can be checked rather than taken on trust. We rebuild it with your own call data on the first call. Nothing on this page is attributed to a real business, and no result appears in our portfolio until the client has signed it off.
01 Week zero
What the baseline measured
- Inbound calls per week
- 126
- Share unanswered
- 27%
- Enquiries that become patients
- 22%
- First-year value of a patient
- £1,240
02 The arithmetic
How the number is reached
- 126 calls × 27% unanswered = 34.02 missed calls a week
- 34.02 missed × 22% conversion = 7.48 patients lost a week
- 7.48 patients × £1,240 first-year value = £9,275 a week
Week zero27%of calls unanswered
After0%unanswered
£9,275per week at stake
03 The build
What moves the before to the after
- AI voice receptionist answering on the first ring, 24/7
- Booking written straight into the existing practice diary
- WhatsApp and website chat answered from the same inbox
- Every call transcribed, with a weekly report against week zero
Next step
Rebuild this with your numbers.
Bring your call log and your enquiry inbox to a twenty minute call. We will run this same arithmetic on your real data and tell you what the gap is worth. If there is nothing worth fixing, we will say so.